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OMG! What does all of this mean? There are many new acronyms and many new so called Social Media Marketing companies. It is a new world, with new meanings. The new so called Social Media Marketing companies need to understand what all this means before they can begin to help their clients. That is where we come in. We can help you traverse the digital divide to a point of not only fully understanding this strange new world, but conquer it. We also consult to the new Social Media Marketing companies, they turn to us for help in this ever changing world as well. Contact us now
WE ARE THE INVENTORS OF "SOCIAL PULL MARKETING"
NEW SOCIAL MEDIA MARKETING SYSTEMS. YOU CAN READ ABOUT OUR SYSTEMS ON WIKIPEDIA http://en.wikipedia.org/wiki/Social_Pull_Marketing The business terms push and pull originated in the logistic and supply chain management, but are also widely used in marketing.
Social Pull Marketing is the brain child of Kenny Brattain. It is the adaptation of the traditional Push–pull strategy marketing concepts to Social Media Websites. It utilizes the traditional Pull concept for a new way of Social Media Marketing. To get a basic understanding of what Social Pull Marketing is, just think of people friending you rather than you friending people.
You or your company must create a need for someone to friend you or your company. That need could be, information, electronic coupons, and other electronic items that people want, however, only your friends can get.
Social Pull Marketing can be applied to all of the Social Media websites. "I would rather have 400 people that friended me, than have 4,000 people that I friended. The reason is, I would have 400 people that chose to be my friend, they are pre-qualified buyers. The 4,000 people I friended accepted my friend request only because I asked them and most likely will not pay attention to what I have to say on my Social Media website".
For this experiment, Kenny Brattain utilized multiple RSS feeds for one demographic (Popular Music) were used to generate one united RSS feed. The united RSS feed was sent through Twitter. For this experiment, no one actually tweeted one time, however, the test Twitter account now has over 400 followers in a few short months. This is proof that Social Pull Marketing works. The people following the test Twitter account all chose to follow it, thereby automatically building a list of Twitter followers that are interested in popular music. Follow this link to see the experiment Twitter account http://twitter.com/dadsvenue